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Difference between revisions of "Business model canvass"
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The [http://en.wikipedia.org/wiki/Business_Model_Canvas Business Model Canvas] is a way to think through how you | |||
* turn your idea into an activity that can sustain itself and | |||
* communicate its "business model" quickly, briefly, and simply. | |||
Nine building blocks of the business model tell your story: Partners deliver Resources through Activities so you can transform them by creating Value. This affects your Cost Structure. Each Customer Segment receives value through Channels and builds a Relationship. This shapes your Revenue Streams. The canvas lets you flesh out each part and see how they relate to each other. | |||
http://upload.wikimedia.org/wikipedia/commons/thumb/1/10/Business_Model_Canvas.png/800px-Business_Model_Canvas.png | |||
==How to use the Business Model Canvas== | ==How to use the Business Model Canvas== | ||
# Draw the 9 blocks on a white board or big piece of paper. | |||
# Put post-it notes, placeholder language, and quick sketches in each block | |||
# Visualize how the blocks interact and adjust your model | |||
# Take snapshots before and after major changes | |||
# Color code post-its or markers to a particular customer segment | |||
==The Building Blocks To Imagine== | |||
===Revenue Streams=== | |||
* For what value are our customers really willing to pay? | |||
* For what do they currently pay? | * For what do they currently pay? | ||
* How are they currently paying? | * How are they currently paying? | ||
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=== Value Propositions === | === Value Propositions === | ||
* What value do we deliver to the customer?'' | * What value do we deliver to the customer?'' | ||
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=== Key Activities === | === Key Activities === | ||
* What Key Activities do our Value Propositions require? | * What Key Activities do our Value Propositions require? | ||
* Our Distribution Channels? | * Our Distribution Channels? | ||
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''CATEGORIES'' | ''CATEGORIES'' | ||
* Production | * ''Production'' | ||
* Problem Solving | * ''Problem Solving'' | ||
* Platform/Network | * ''Platform/Network'' | ||
=== Key Partners === | |||
* Who are our Key Partners? | * Who are our Key Partners? | ||
* Who are our key suppliers? | * Who are our key suppliers? | ||
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=== Key Resources === | === Key Resources === | ||
* What Key Resources do our Value Propositions require? | * What Key Resources do our Value Propositions require? | ||
* Our Distribution Channels? Customer Relationships? | * Our Distribution Channels? Customer Relationships? | ||
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* ''Economies of scope'' | * ''Economies of scope'' | ||
=== Customer Relationships === | |||
* What type of relationship does each of our Customer Segments expect us to establish and maintain with them? | |||
* Which ones have we established? | |||
* How are they integrated with the rest of our business model? | |||
* How costly are they? | |||
''examples'' * ''Personal assistance '' | ''examples'' | ||
* ''Personal assistance '' | |||
* ''Dedicated Personal Assistance'' | * ''Dedicated Personal Assistance'' | ||
* ''Self-Service '' | * ''Self-Service '' | ||